Distinguished professor and globally recognized creative, Robin Landa, reached out to me to bring her 23rd published book to life. For ‘The New Art of Ideas: Unlock Your Creative Potential,’ Landa wanted to showcase her bold thinking whilst appealing to all genders, creatives, business-minds, and everyone in between. We landed on these bold, yet minimal graphics that are almost literally tied together with whimsical illustrated thread. Because even books for smarty pants’ need some fun pictures sprinkled in.
